Shopee, the leading e-commerce
platform in Southeast Asia and Taiwan, partners with Go Negosyo, the
Philippine Center for Entrepreneurship’s official advocacy, to digitize
the agricultural industry in the Philippines. The initiative equipped
farmers with the skills and knowledge to sell their homegrown products
online.
Through this partnership, local
farmers can promote their products directly to consumers, as well as
expand their reach nationwide via Shopee. They can also reach more
customers at minimal cost, allowing them to deliver quality local
produce to online shoppers at competitive and affordable prices.
Martin Yu, Associate Director,
Shopee Philippines, said, “Through our partnership with Go Negosyo, our
local farmers will be able to tap the full potential of e-commerce. By
being on Shopee, they are able to expand their market reach by
leveraging our platform’s wide user base as well as enjoy a seamless
online selling experience. At the same time, consumers will enjoy
greater access to organic and homegrown products while supporting our
local farmers.”
The project kicked off with a
special Shopee University class geared toward agricultural cooperatives.
Farmers and agri-entrepreneurs owners were taught the basics and
benefits of e-commerce.
Ginggay Hontiveros-Malvar, Adviser
for Agripreneurship at Go Negosyo, said, “We are grateful to Shopee for
providing an inclusive and convenient way for farmers to sell their
products online. Through this project, Shopee is enabling the
agricultural industry to grow and touch base with consumers nationwide.
We look forward to strengthening our partnership and creating more
initiatives that benefit small entrepreneurs.”
Go Negosyo-affiliated farmers, which
participated in the class, will showcase their local all-natural
products on Shopee from September 18 to 20. Users can look forward to
discounts of up to 20% off on various local agricultural products. There
will also be an additional ₱100 off for a minimum spend of ₱500 with
the voucher SPHGOLOCAL.
For more information visit https://shopee.ph/m/go-negosyo.
Download the Shopee app for free via the App Store or Google Play.
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